Souvenir program for the 1964 Portland Rose Festival June 5–14, 1964.
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PORTLAND ROSE FESTIVAL W 1964
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Appearance Poise Speaking Ability thtai
up to 40% up to 40% up to 20% IUIH
Queen Selection Judging Chart
Princess Marydith Dawn Hooker, Franklin
Princess Susan Arlene Chaperon, Washington
Princess Judith S. Parsons, Wilson
MEMORIAL COLISEUM MONDAY JUNE 8 8 p.m. DST
Princess Marcia Ann Empey, Cleveland Princess Lona Lea Taylor, Girls’ Polytechnic Princess Anne-Marie Katherine Niemi, Grant Princess Barbara Rae Hyden, Jefferson Princess Sharon Anne Langfitt, Lincoln Princess Darlene Joan Leu, Madison Princess Christine Marie Conner, Marshall Princess Sharon Ann Arneson, North Catholic Princess Nancy Ann Rather, Roosevelt
(Queen selection is based on the above points)
PRINCESS ANNE-MARIE Grant
PRINCESS LONA LEA Girls Polytechnic
PRINCESS SHARON North Catholic
PRINCESS SUE Washington
To the Colors
ALL-CITY HIGH SCHOOL BRASS ENSEMBLE
Star Spangled Banner...............................................Francis Scott Key
AUDIENCE, ALL-CITY HIGH SCHOOL CHOIR and ALL-CITY ROSE FESTIVAL ORCHESTRA
Overture to West Side Story.....................................Leonard Bernstein
ALL-CITY ROSE FESTIVAL ORCHESTRA
Highlights from Brigadoon...........................Alan Lerner and Frederick Loewe
ALL-CITY HIGH SCHOOL CHOIR and ALL-CITY ROSE FESTIVAL ORCHESTRA
We, the People.................................Michael Cambren and Robert Armbruster
ALL-CITY HIGH SCHOOL CHOIR and ALL-CITY ROSE FESTIVAL ORCHESTRA
Fanfare for a Ceremonial Occasion...............................Albert W. Ketelby
ALL-CITY HIGH SCHOOL BRASS ENSEMBLE
Recessional, Pomp and Circumstance .... ......................Edward Elgar
ALL-CITY HIGH SCHOOL CHOIR and ALL-CITY ROSE FESTIVAL ORCHESTRA Music Director A. VERNE WILSON, Supervisor of Music, Portland Public Schools
PRINCESS CHRIS PRINCESS BARBARA PRINCESS DARLENE PRINCESS MARCIA
Marshall Jefferson Madison Cleveland
The Portland Rose Music Festival brings to the stage of the Memorial Coliseum the Northwest’s top young talent . . . bands . . . stage bands . . . orchestras . . . instrumental soloist"-^ and vocalists ... in a diversified program under the direction of Wayne S. Hertz, distinguished conductor and chairman of the department of music at Central Washington State College. Tickets for this first-of-its-kind-in-the-West event are on sale at the Memorial Coliseum box offices. Reserved seats are $2.50 and $2.00; general admission $1.50 for adults and 75 cents for children under 18.
Popular young singing star who has appeared in 11 movies and who has been at the top of the entertainment world since his first records were made in 1955, Pat Boone will sing several numbers and act as host for the Memorial Coliseum show.
WED., THUR. and FRI.
JUNE IO, 11 and 12 8 p.m. DST
The following college and high school musical groups will appear on the nights indicated:
WEDNESDAY, JUNE IO THURSDAY, JUNE 11
Olympia, Wash. High School orchestra
Cleveland High School band, Portland
Redmond, Ore. High School band
Renton, Wash. High School choir
Milwaukie, Ore. High School stage band
Franklin High School choir, Portland
Director: Host and. Guest Artist: Guest Instrumentalist:
Enumclaw, Wash. High School choir
Grants Pass, Ore. High School band
Lewis and Clark College choir, Portland
Parkrose High School band, Portland
Madison High School orchestra, Portland
West Bremerton, Wash. High School stage band
Plus two audition winners each night
DR. WAYNE S. HERTZ, Ellensburg, Wash. PAT BOONE
CARL “DOC” SEVERINSEN
FRIDAY, JUNE 12
Central Washington State College choir
West Bremerton, Wash. High School band
Astoria, Oregon High School Band
Clover Park High School choir, Tacoma
Corvallis, Ore. High School orchestra
Central Washington State College stage band
1964 OFFICERS AND DIRECTORS
Portland Rose Festival Association
HENRY BALDRIDGE, President
CLYDE R. RICHARDSON, First Vice President ROBERT H. HAZEN, Secretary FLOYD BENNETT, Second Vice President GEORGE BUCHANAN, Treasurer
HERB BALLIN JR.
CECIL L. BROWN CARROLL W. BRISSENDEN HARRY BUCKLEY JACK CAMPBELL FRANZ B. DRINKER ROBERT E. FRANKLIN GEORGE E. FRECK
MARSHALL B. GIFFORD ROSS R. HAMMACK CHARLES R. HOLLOWAY JR. RALPH HOLSAPPLE DOUGLAS P. HUEGLI WILLIAM P. HUTCHINSON MELVIN MARK JR.
EDDIE MAYS W. A. OLIVER ROSS W. PORTER JAMES RATHBUN JAMES M. SIMMONS ROBERT G. SWAN WALKER M.TREECE
LEITH ABBOTT WILLIAM B. BOONE EDWARD L. CASEY DON CHAPMAN R. L. EATON
ACTIVE HONORARY DI
JESSE J. GARD GEORGE HENDERSON HOWARD HOLMAN HAROLD KELLEY FRANK E. McCASLIN
(All the above are past presidents)
W. R. MOORE MILTON W. RICE JAMES J. RICHARDSON GEORGE SCHOEFFEL HAROLD WEISS
MARK O. HATFIELD,
TERRY D. SCHRUNK,
DR. R. MOTT ERWIN, JR.
Prime Minister, Royal Rosarians
HAROLD L. DAVIDSON, Portland Rose Society
DONALD V. McCALLUM,
President, Portland Chamber of Commerce
DR. MELVIN W. BARNES, Superintendent of Schools
ALLEN O. CARDEN
DIRECTORS AT LARGE
RAY E. GARNER
GERALD W. FRANK
C. P. KEYSER
L. W. (BUD) MALLETT, Executive Director
BOB BRYANT, Assistant Director
HUGH A. SCOTT,
Promotion and Publicity Director
ORDER OF MARCH
1-45 Floats; B—Bands; H—Equestrian Units
MEIER AND FRANK C( Clackamas County Sher THE UNITED STATES BANK OF OREGON Beaverton High School Beaverton High>^&ol Marching Uni BEAVERTON ARl„ JR, OF COMMERCE Washington County She Color Guard (5)
B-10 Victoria Girls Drill Tean 10. NORTHWEST NATURA
QUEEN’S DIVISION—DIVISION No.
Richard H. Lord, Marshal
B-l Portland Police Motor Escort West Bremerton, Washington High School Band U.S. Marine Corps, Color Guard (4) and Mass Colors King County Sheriff’s Posse—
Seattle, Washington (16-20)
Royal Rosarian Marching Unit (60)
GRAND MARSHAL—STEWART H. HOLBROOK 1. GOVERNOR HATFIELD, MRS. HATFIELD, AND FAMILY
Oregon Mounted Posse—Color Guard— Governor’s Guard (5)
MAYOR AND MRS. TERRY D. SCHRUNK Portland Mounted Posse—Color Guard (5) Clan Macleay Pipes and Drums (25) PRESIDENT HENRY E. BALDRIDGE AND MRS. BALDRIDGE, PORTLAND ROSE FESTIVAL ASSOCIATION
PRIME MINISTER ROYAL ROSARIANS DR. R. MOTT ERWIN, JR.
PRESIDENT ROBERT O. CASE, PORTLAND ROSE SOCIETY
MRS. EVELYN STOLL,
CHAPERONE ROYAL COURT
Benson Polytechnic High School Band (87)
THE PORTLAND CHAMBER OF COMMERCE QUEEN’S FLOAT
GRAND FLORAL PARADE ROUTE
SAT. JUNE 13th 10 A.M.
DIVISION No. 2—Dr. Burgess F. Kelly, Marshal
H-5 Gene Teague
B-7 Gresham High School Band (100)
DIVISION No. 3—Fred L. H
H-8 Joe Cousins B-ll U.S. Marine Corps Marj B-12 Pacific First Fleet Banc U.S. Navy—(22)
Edward Roberts HOYT HOTEL
H-10 Gresham Elks Mounted B-13 Hudson’s Bay High Sch Vancouver, _
B-14 Hudson’s Bay J/<net1
13. VANCOUVER, WASHIN H-ll St. Paul Rodeo Court (3
14. PALESTINE DE MOLA
DIVISION No. 4—Stanley J.
H-12 Evelyn Chambers B-15 Wilson High School Ba
15. BOYD COFFEE COMP/ H-13 Lebanon Saddle Club-
16. HOLLYWOOD BOOSTE H-14 Lyle Cobb H-15 Mrs. Lyle Cobb
GRAND FLORAL PARADE JUDGING RULES
1964 PARADE THEME: “Between the Bookends”
Judges consider artistic arrangements and harmonious use of natural flowers together with the general artistic effect. Floats must be entirely covered with natural flowers. Artificial flowers are prohibited. Natural ferns, brakes, vines, etc., may be used but in competition for prizes, flowers of beauty and quality, appropriately and harmoniously arranged to depict the theme will receive the greatest consideration by the judges. Floats may not exceed 12 feet in height, 15 feet in width and 35 feet in length, unless special permission is obtained, to avoid entanglement with overhead traffic signals and clearance en route. No advertising may be used on any float other than the name of the sponsor or symbolic trademark. Lettering of the name of the sponsor must be in flowers and will be a factor in judging. Judges take into consideration the appropriateness of the dress of participants on the float and the drivers and their effect in interpreting the theme.
JUNE 13 IO a.m. DST
J FLORAL PARADE
-Color Guard (5) ERS CLUB
B-16 Hillsboro High School Band (70)
17. HILLSBORO, OREGON
H-16 Morrow County Fair and Rodeo Royal Court (5)
B-17 Madison High School Band (82)
18. RELIABLE TRANSFER COMPANY
DIVISION No. 5—Dr. Richard C. Godfrey, Marshal
H-17 Westernettes (16)
B-18 Marshall High School Band (86)
19. THE FIRST NATIONAL BANK OF
H-18 Malheur County Sheriff’s Posse B-19 Neighbors of Woodcraft Drum Corps
B-20 Neighbors of Woodcraft Marching Unit (6-8)
20. NEIGHBORS OF WOODCRAFT H-19 Anita Howard Thorson
21. LLOYD CENTER
H-20 Afifi Temple Mounted Patrol—
Yakima, Washington (20)
B-21 Roosevelt High School Band (73)
22. PACIFIC N.W. BELL TELEPHONE
DIVISION No. 6—H. Stockton Boyd, Marshal
H-21 Molalla Buckeroo Rodeo Court (3)
23. THE PORTLAND RETAIL
B-22 Al Kader Shrine Temple Drum Corps (25) B-23 Al Kader Shrine Temple Marching Unit
B-24 Al Kader Band (40)
24. AL KADER SHRINE TEMPLE
H-22 Al Kader Mounted Patrol (17)
H-23 Heck Harper
25. SEVEN-UP BOTTLING COMPANY-
B-25 Custer High School Band—Miles City, Montana (107)
26. MILES CITY, MONTANA
DIVISION No. 7—August F. Kalberer, Marshal
H-24 Multnomah County Sheriff’s Posse— Color Guard (5)
27. THE BANK OF CALIFORNIA, N. A.
H-25 John E. Beall
B-26 Grant High School Band (95)
28. STEVENS & SON, JEWELERS
H-26 Pendleton Round-up Rodeo Court (5)
29. RIVER QUEEN RESTAURANT
H-27 Sheri Lynn Miethe
B-27 Albany High School Band (80)
30. ALBANY CHAMBER OF COMMERCE
DIVISION No. 8—Donald H. Goetz, Marshal
B-27 Girls Polytechnic Drillettes and Drum Corps (49)
31. PORTLAND GENERAL ELECTRIC
H-28 Clatsop County Rodeo Court (3)
H-29 Clatsop County Sheriff’s Posse—
Color Guard (5)
32. CHURCH OF THE NAZARENE
B-29 Battle Ground High School Band—
Battle Ground, Washington (65)
B-30 Battle Ground Marching Unit (19)
33. BATTLE GROUND BUSINESSMEN’S
H-30 Washoe County Sheriff’s Posse—
Reno, Nevada (20)
34. RENO, NEVADA
DIVISION No. 9—Dr. Charles E. Smith, Marshal
H-31 Mabel Baker
B-31 Cleveland High School Band (89)
35. FARMERS INSURANCE GROUP H-32 Salem Saddle Club—Color Guard (5)
B-32 Salem Cherrians Marching Unit (24)
B-33 North Salem High School Band
36. SALEM CHERRIANS H-33 Ruth Adams
37. PASADENA TOURNAMENT OF ROSES H-34 Arabian Horse Breeders Association—
Color Guard (5)
B-34 Washington High School Band (47)
B-35 U.S. Air Force Marching Group (14)
38. U.S. AIR FORCE AND EAST SIDE
DIVISION No. 10—Wesley L. Lentz, Marshal
H-35 Lonnie Logsdon
39. PACIFIC POWER & LIGHT COMPANY H-36 Bob Strohecher
B-36 Jefferson High School Band (57)
B-37 Seattle Pirateers (32)
B-38 Seattle Buddhist Boy Scout
Drum and Bugle Corps
40. GREATER SEATTLE, INC.
H-37 Laurence Strohecher
B-39 ICOA Insurance Company Drum Corps B-40 ICOA Insurance Company Marching Unit
41. ICOA LIFE INSURANCE COMPANY H-38 Laton Kirk
B-41 Lincoln High School Band (60)
42. KIWANIS CLUBS OF PORTLAND AREA
DIVISION No. 11—Ronald R. Spence, Marshal
43. MEADOWLAND DAIRY
B-42 Franklin High School Band (89)
44. THE PORTLAND FIRE DEPARTMENT H-39 Mrs. Jack Miethe—Miss Leah Nordland
45. ALPENROSE DAIRY
Roses of every variety are seen at the peak of perfection as they compete in the Portland Rose Show, the nation’s oldgs^ rose show and one of the to£ its kind. This year the blooms will be on display for three days in the Memorial Coliseum June 11, 12 and 13.
A WEEK OF FUN AND FROLIC IN THE
Young sailing enthusiasts test their nautical skill in the 30th annual model sailboat regatta at Westmoreland Park casting pool. Craftsmanship is judged at Benson High School on Tuesday, June 9, at 7:15 p.m. Launching and sailing races begin at 1:45 p.m. on Wednesday, June 10, with the Queen and her Court among the spectators.
The fleet’s in! Arrival of the U.S. and Canadian ships begins June 10, as the Rose Festival Fleet sails under Portland’s many bridges. The vessels tie up at the West Sea Wall of the Willamette River, a short walk from the main downtown area. Ships are open daily from 9:"7 to 11:30 a.m. and 1 to 4:30 p.m. while they are in port.
The Queen receives her crown! Selection of one of the 12 beautiful princesses to rule the malm of Rosaria is full of ex-^jment and splendor. The crowd watches the drama unfold expectantly, on stage at the Memorial Coliseum at 8 p.m., Monday, June 8.
CITY OF ROSES, PORTLAND, OREGON
On the spectacular slopes of Mt. Hood, the closing event of the 1964 Portland Rose Festival is held — the Golden Rose Ski Tournament, the last skiing competition of the Western winter sports season. Winners receive their cups from the Queen herself. Races start at 2:30 p.m., Sunday, June 14.
Marine Day events begin with a water-borne parade of more than 100 yachts, proceeding through the heart of Portland on the Willamette, beginning at 11:30 a.m., Sunday, June 7. The festively decorated yachts tie up at Swan Island to watch i water ski show at 1 p.m.
These are followed by boat drag races and helicopter acrobatics, with King Neptune and his daughters and the 12 Rose Festival princesses looking on.
FESTIVAL FU N CENTER,'
Started six years ago, the Festival Fun Center has grown bigger and more exciting every year. In Holladay Park next to the world’s largest shopping center, there are free stage shows, a free circus for the kiddies, exhibits from all over the world, plus free admission and free parking!
STREETS OF THE WORLD feature fabulous fabrics, exotic foods and beautiful gift items from nearly every country in the world.
OREGON PRODUCTS EXHIBITS show the wide array of products for which Oregon is noted —agricultural, lumber and manufactured items.
ARTS AND CRAFTS MARKET displays outstanding works by Oregon artists in fields of painting, sculpture, ceramics, hand-weaving, jewelry, print-making and photography. GARDENERS’ MARKET PLACE features floral and garden display by Portland area garden clubs, plus newest outdoor living accessories, plants and products to help them grow.
OPEN DAILY: 11 a.m. to midnight — June 5 through June 14
June 5 — 1 p.m. to midnight
PLUS A GAY WAY with the largest array of amusement rides ever presented in one center in the Northwest. Attractions for the entire family—including the fiesta atmosphere of the International Cafe. Exciting new amusement rides, plus the all-time favorite ferris wheels and merry-go-round, make the Festival Fun Center a real highlight of 10 days of fun during the Portland Rose Festival.
76th ANNUAL PORTLAND ROSE SHOW
The largest and the oldest Rose Show in the United States, entries in the Portland Rose Show
require space the size of a football field. More than 5,000 roses are brought to Portland at the
peak of their bloom from all areas of Oregon, and as far away as Boise, Idaho, and Vancouver, B.C.
The show is an official event of the Portland Rose Society which was organized in 1889,11 years before the American Rose Society was formed. The Society has designated the Ena Harkness as the official rose for the Queen of the Rose Festival. A special rose is designated also for each of the 12 princesses.
ROSE SHOW HOURS
I p.m. - 11 p.m., Thursday, June 11 9 a.m. - 11 p.m. Friday, June 12
II a.m. - 5 p.m. Saturday, June 13
PORTLAND the center of a scenic wonderland
Portland is close to a spectacular array of natural grandeur. Within easy driving distance are the beauty of the Columbia River Gorge and the mists of Multnomah Falls; the blue ocean and evergreen hills of the Oregon Coast; the high mountain meadows punctuated by the snow-capped peaks of the Cascade range; the unbelievably-blue water of Crater Lake, second deepest in North America.
U.S. & Canadian Navy Ships
Junior Rose Festival Parade
Grand Floral Parade
PORTLAND’S ROSE FESTIVAL... 10 days of fun/
Royal Rosarian Knighting Ceremony
- 14 pages
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