Text on two cans from Ex Novo Brewing Company: a can of Most Interesting Lager in the World, a Mexican-style lager, and a can of Eliot India Pale Ale (IPA). Each can describes its contents and also describes Ex Novo Brewing Company, a non-profit brewery which donates 100% of net profits to organizations selected for their efforts to further social justice and help others, both locally and globally. The organizations identified on the Ex Novo website are Friends of the Children, International Justice Mission, Impact NW and Mercy Corps. At the top of each can is a slogan also found on the Ex Novo website: Drink beer. Do good. At the bottom is the Ex Novo Brewing Company logo.